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Small Pond Studios is Proud to Announce Our Newest Service!
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For Your Business
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Your Special Interest
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Your Club or Group
Why Podcast?
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75% of the U.S. population is familiar with the term "podcasting." Up from 70% in 2019.
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50% 0f all U.S. homes are podcast fans (Neilson, Aug 2017)
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55% of the U.S. populations has listened to a podcast.
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37% have listened to a podcast in the last month - up from 32% 2019.
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68 Million people listen to a podcast weekly.
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51% of podcast listeners are male.
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45% of U.S. listeners have household incomes over 75K.
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Age of podcast listeners
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12-34 48%
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36-54 32%
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55+ 20%
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69% agreed that podcast ads made them aware of new products or services.
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Podcasts generate 4.4X better brand recall than display ads.
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